PD4152 Integrated Product Development Syllabus:

PD4152 Integrated Product Development Syllabus – Anna University PG Syllabus Regulation 2021

COURSE OBJECTIVES:

1. To Understand the principles of generic development process; product planning; customer need analysis for new product design and development.
2. To enhance the understanding of setting product specifications and generate, select, screen, and test concepts for new product design and development.
3. To apply the principles of product architecture and the importance of industrial design principles and DFM principles for new product development.
4. To expose the different Prototyping techniques, Design of Experiment principles to develop a robust design and importance to patent a developed new product.
5. Applying the concepts of economics principles; project management practices in development of new product.

UNIT– I INTRODUCTION TO PRODUCT DESIGN

Characteristics of Successful Product development –Duration and Cost of Product Development – Challenges of Product Development – Product Development Processes and Organizations – Product Planning Process – Process of Identifying Customer Needs

UNIT– II PRODUCT SPECIFICATIONS, CONCEPT GENERATION, SELECTION AND TESTING

Establish Target and Final product specifications – Activities of Concept Generation – Concept Screening and Scoring – Concept Testing Methodologies.

UNIT–III PRODUCT ARCHITECTURE AND INDUSTRIAL DESIGN

Product Architecture – Implications and establishing the architecture – Delayed Differentiation – Platform Planning – Related system level design issues – Need and impact of industrial design – Industrial design process – management of the industrial design process – assessing the quality of industrial design

UNIT– IV DESIGN FOR MANFACTURE, PROTOTYPING AND ROBUST DESIGN

DFM Definition – Estimation of Manufacturing cost- Reducing the component costs, costs of supporting function and assembly costs – Impact of DFM decision on other factors – Prototype basics – Principles of prototyping – Prototyping technologies – Planning for prototypes – Robust design –Robust Design Process

UNIT– V PRODUCT DEVELOPMENT ECONOMICS AND MANAGING PROJECTS

Economic Analysis – Elements of Economic Analysis – Understanding and representing tasks Baseline Project Planning – Accelerating the project – Project execution – Postmortem project evaluation.

COURSE OUTCOMES:

Upon completion of this course, the students will be able to:
1. Apply the principles of generic development process; product planning; customer need analysis for new product design and development.
2. Set product specifications and generate, select, screen, test concepts for new product design and development.
3. Apply the principles of product architecture, industrial design and design for manufacturing principles in new product development.
4. Apply the adopt Prototyping techniques and Design of Experiment principles to develop a robust design and document a new product for patent.

REFERENCES:

1. Karl T.Ulrich, Steven D.Eppinger, Anita Goyal, “Product Design and Development”, McGraw –Hill Education (India) Pvt. Ltd, 4th Edition, 2012.
2. Kenneth Crow, “Concurrent Engineering/Integrated Product Development”. DRM Associates, 6/3,Via Olivera, Palos Verdes, CA 90274(310) 377-569,Workshop Book
3. Kevin N Otto, Kristin L Wood, “Product Design – Techniques in Reverse Engineering and New Product Development”, Pearson Education, Inc, 2016
4. Stephen Rosenthal, “Effective Product Design and Development”, Business One Orwin Homewood, 1992
5. Stuart Pugh, “Total Design – Integrated Methods for successful Product Engineering”, Addison Wesley Publishing, Neyourk, NY, 1991.